Jör – installation

Jör – installation

An installation by Icelandic fashion brand JÖR by Guðmundur Jörundsson and former JÖR Head Designer Danius Bedikas, will be exhibited at the Nordic House lobby gallery during Reykjavík Art Festival.

The installation had its debut with The Weather Diaries exhibition in Frankfurt 2014. This fresh version of it is produced by award-winning designer and former JÖR creative, Dainius Bendikas. The installation can be seen and experienced until June 26, 2016.

About JÖR by Guðmundur Jörundsson

JÖR by Guðmundur Jörundsson is an Icelandic fashion label, launched by fashion designer Guðmundur Jörundsson, best known for his work as a head designer for the menswear label Kormákur & Skjöldur, and his partner Gunnar Örn Petersen in October 2012. Influenced by the detail and craft of classic tailoring, JÖR by Guðmundur Jörundsson brings a charismatic vitality to traditional menswear, with bold patterns and surprising colours. The sumptuous materials revitalize ideals about the quality and beauty of a golden age of fashion. Guðmundur Jörundsson creates an imaginary world around his collections, blowing fresh winds into the Icelandic fashion scene. Guðmundur Jörundsson lives and works in Reykjavik, Iceland. www.jorstore.com